Opener: "Hey, is this the owner of [name]? I'll be real quick — when you're out on a job and your phone rings and you can't grab it, what happens to that call?" Then shut up.

Pitch: "I run a small CA service called Catchline. When you can't pick up, the caller instantly gets a text — 'sorry we missed you, text us what you need' — and you get their number texted to you. Nothing to install. I set it all up."

Price: "$79 a month flat. No contract, no setup fee. One saved job pays for it three times over. Want me to set you up this week?"

"I answer my phone": "Then you're rare — this covers the ones you physically can't take. Most guys find they lose 3-4 a week."

"Too expensive": "What's one job worth to you? This is less than one missed job a quarter."

"Send me info": "Happy to — best email?" (log INT + email in notes)

Bonus close (no website): "You've got no website — I build them for [trade] guys, $100/mo everything handled, no upfront. Want an example texted over?"

Voicemail: "Hey, this is Justin — every call you miss, that customer calls the next guy on Google. I've got a $79/month fix that texts them back instantly. Call or text me back at your number. Thanks!"